The SR remains a model for Montenegro in the context of the integration process of the country into the EU as well as building and strengthening its statehood and identity. During the stay in the Slovak Republic, trainees gained the necessary information and experience about how Slovakia grasped and ultimately materialized the construction of its national brand in contact with the external environment. Montenegro was primarily interested in and inspired by the "Good Idea Slovakia" logo and MH MH representatives have expressed interest in the experience with this process. At the same time, Montenegro's interest in the experience of institutional security of consumer policy in the Slovak Republic and the basic framework regulating consumer protection legislation, including control mechanisms, remains.